Nyxt Level | Enterprise Strategy. Efficient Execution.

Enterprise Strategy.
Efficient Execution.

Growth systems for $1-10M businesses ready to break through their ceiling. Fortune 500 playbooks delivered with AI-powered efficiency.

15+
Years Experience
$1B+
Revenue Influenced
10x
Growth Delivered
Book a Strategy Call Get Free AI Prompts
Nyx Sherwin

Nyx Sherwin

Founder, Nyxt Level

Valvoline Yum! Brands Humana Fruit of the Loom Boar's Head
Scaled e-commerce brand 10x to acquisition
Discovered $50M market opportunity at Humana
Led $400M channel strategy at Valvoline
The Problem

You've outgrown DIY marketing, but you're not ready for a $15k/month agency.

Sound familiar? You're stuck in the gap between scrappy startup tactics and sophisticated growth systems.

"I'm stuck doing everything myself."

You're the marketing department, sales team, and strategic planner. There's no bandwidth left for growth initiatives that could actually move the needle.

"Agencies burned me before."

You've paid for expensive retainers that produced pretty reports but no revenue. You're skeptical of marketing promises and tired of paying for overhead.

"I don't know what I don't know."

You suspect you're leaving money on the table but can't identify where. You need diagnostic clarity, not more tactics.

"AI seems important but I don't have time."

You've heard about ChatGPT and automation but haven't connected it to your specific business problems. It feels like another thing to figure out.

The Unlock Framework

How We Break Through Your Growth Ceiling

A systematic approach to finding and eliminating the constraints holding your business back.

01

Diagnose

We get radically clear on your current barriers to find where you're leaking revenue and missing opportunity. No guesswork, just data-driven clarity.

02

Filter

We identify which barriers are resource constraints, places where you're stuck simply because you lack time, money, or expertise to execute.

03

Unlock

We build and deploy systems that break those constraints, giving you enterprise-grade capabilities at SMB economics using AI and vetted specialists.

Free Resources

AI Prompts for Business Growth

Copy these prompts directly into ChatGPT or Claude to accelerate your growth today.

Click any prompt to copy it to your clipboard. These are the same frameworks I use with clients, packaged for you to use immediately.

Strategy Click to copy

Competitive Positioning Analysis

I run a [YOUR BUSINESS TYPE] serving [YOUR TARGET CUSTOMER]. My top 3 competitors are [COMPETITOR 1], [COMPETITOR 2], and [COMPETITOR 3]. Analyze what positioning territory is likely unclaimed in this market. What "white space" exists where I could differentiate? Give me 3 specific positioning angles with the pros and cons of each.
Strategy Click to copy

Growth Constraint Diagnostic

My business does [REVENUE] annually with [TEAM SIZE] employees. Our main product/service is [DESCRIPTION]. We've been stuck at this revenue level for [TIME PERIOD]. Walk me through a diagnostic to identify my top 3 growth constraints. Ask me clarifying questions one at a time, then give me a prioritized list of what's likely blocking growth with specific action items for each.
Strategy Click to copy

Where to Play / How to Win

Act as a strategy consultant using the Lafley/Martin "Playing to Win" framework. My company is [DESCRIPTION]. Help me answer these 5 questions: 1) What is our winning aspiration? 2) Where will we play? 3) How will we win? 4) What capabilities must we have? 5) What management systems are required? Ask me questions to gather context, then give me a one-page strategic choice summary.
Marketing Click to copy

Customer Avatar Deep Dive

I sell [PRODUCT/SERVICE] to [GENERAL TARGET]. Help me build a detailed customer avatar. Start by asking me 5 questions about my best customers. Then create a comprehensive profile including: demographics, psychographics, their "before state" (pain/frustration), their desired "after state," the objections they have before buying, and the trigger events that make them ready to buy.
Marketing Click to copy

Content Pillar Generator

My business is [DESCRIPTION] targeting [AUDIENCE]. I want to build a content strategy that positions me as an expert while generating leads. Identify 4 content pillars I should own. For each pillar, give me: 1) Why this topic matters to my audience, 2) 5 specific article/post ideas, 3) One lead magnet concept, 4) How this builds trust toward a purchase decision.
Marketing Click to copy

Landing Page Copy Framework

Write landing page copy for [PRODUCT/SERVICE]. Target customer: [DESCRIPTION]. Main benefit: [BENEFIT]. Price point: [PRICE]. Use this structure: 1) Headline that calls out the problem, 2) Agitate the pain, 3) Present the solution, 4) Show proof/credibility, 5) Explain how it works, 6) Handle top 3 objections, 7) Clear call to action. Make it conversational, not corporate.
Sales Click to copy

Objection Response Scripts

I sell [PRODUCT/SERVICE] at [PRICE POINT]. The most common objections I hear are: 1) [OBJECTION 1], 2) [OBJECTION 2], 3) [OBJECTION 3]. For each objection, give me: a) Why the prospect is really saying this (the underlying concern), b) A 2-3 sentence response that acknowledges, reframes, and moves forward, c) A follow-up question to keep the conversation going.
Sales Click to copy

Follow-Up Email Sequence

Write a 5-email follow-up sequence for leads who [TOOK ACTION, e.g., "downloaded my guide" or "attended my webinar"]. My offer is [PRODUCT/SERVICE]. The goal is to book a call. Email 1: Deliver value, introduce myself. Email 2: Case study or proof. Email 3: Address common misconception. Email 4: Soft pitch. Email 5: Last chance. Keep each email under 150 words. Sound human, not salesy.
Sales Click to copy

Discovery Call Question Framework

Create a discovery call framework for selling [PRODUCT/SERVICE] to [TARGET CUSTOMER]. Include: 1) 3 rapport-building openers, 2) 5 questions to understand their current situation, 3) 5 questions to uncover pain points, 4) 3 questions about previous solutions they've tried, 5) 2 questions to understand decision-making process, 6) Transition statement to presenting my solution. Make questions conversational, not interrogative.
Operations Click to copy

Process Documentation Template

Help me document our process for [TASK/WORKFLOW]. I'll describe what we do, and you create a clear SOP (Standard Operating Procedure) that includes: 1) Purpose and scope, 2) Roles involved, 3) Step-by-step instructions with decision points, 4) Common mistakes to avoid, 5) Quality checkpoints, 6) Escalation procedures. Format it so someone new could follow it without asking questions.
Operations Click to copy

Automation Opportunity Finder

I'll describe my weekly tasks and time spent on each. Analyze for automation opportunities. For each task, tell me: 1) Can this be fully automated? Partially? Not at all? 2) What tool or approach would you recommend? 3) Estimated time savings per week, 4) Implementation difficulty (easy/medium/hard). Then prioritize by ROI (time saved vs. implementation effort). My tasks: [LIST YOUR RECURRING TASKS AND TIME SPENT]
Operations Click to copy

Hiring Scorecard Builder

I'm hiring for [ROLE] at my [TYPE OF COMPANY]. Create a structured hiring scorecard including: 1) 5 must-have skills/experiences (with interview questions for each), 2) 3 nice-to-have attributes, 3) 3 culture fit indicators, 4) Red flags to watch for, 5) A simple 1-5 scoring rubric. Also give me one practical exercise or case study I could use to evaluate candidates beyond just interview answers.

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Nyx Sherwin, Founder of Nyxt Level
15+ Years in Growth
About

I bridge the gap between Big Business strategy and Small Business reality.

I've spent 15+ years in the trenches of growth marketing at brands like Valvoline, Yum! Brands, Humana, Fruit of the Loom, and Boar's Head. I've led $400M channel strategies, discovered $50M market opportunities, and launched products to 4,000+ locations in under four weeks.

But here's what I learned: the playbooks that work for Fortune 500 companies also work for smaller businesses. You just need someone to translate them and make them executable without the massive team.

That's where AI changes the game. I use AI-powered systems to deliver the strategic output of a marketing department without the cost structure. You get enterprise-grade thinking at SMB-friendly economics.

Most recently: I scaled an e-commerce brand 10x in under 12 months and positioned it for a successful acquisition. That's the trajectory I help my clients achieve.

Ready to Break Through
Your Growth Ceiling?

Let's have a conversation about what's blocking your growth and whether Nyxt Level is the right fit to help you unlock it.

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